
Which area of Sam Son beach is the most beautiful?
Which area of Sam Son beach is the most beautiful?
06/09/2025
Which area of Sam Son Beach is the most beautiful is a question many tourists wonder about when planning a trip to Thanh Hoa province. The article below will deeply analyze the 4 beach areas A, B, C, and D with their own pros and cons, helping you easily choose the ideal destination to fully enjoy the beauty of the Sam Son beach paradise.
1. Overview of the 4 Sam Son beach areas
1.1. Map of the bathing areas
Sam Son beach is divided into 4 main areas from North to South along Ho Xuan Huong road.
Beach A is located near Doc Cuoc Temple (to the North), followed by Beach B in the town center, Beach C near the Sun World Sam Son area, and finally Beach D in the South, near Sam Son beach square.
Visitors can travel between beaches by motorbike in 5-20 minutes (depending on the location of the bathing areas) or walk along the coast from Beach B to Beach C in about 15-20 minutes. Ho Xuan Huong road runs parallel to the beach, connecting many important coastal areas. From bathing areas A, B, C, D to large and small resorts and hotels, it facilitates travel and exploration.

Sam Son Beach attracts millions of visitors each year. (Photo: Collected)
1.2. General characteristics of Sam Son beach
The water of Sam Son beach has a characteristic blue color, especially in the early morning before 8 AM - when the sea breeze is light and there are few waves. The average salinity of the seawater here is 0.8-2.2%, suitable for swimming and does not cause skin irritation.
The sand is pale yellow, smooth with a gentle slope of 3-5 degrees. The seawater temperature ranges from 24-28°C in the summer, ideal for swimming activities. The tides rise and fall in a 12-hour cycle, with an average amplitude of 1.5-2m, creating different times suitable for various activities.
The waves at Sam Son have moderate intensity, peaking in the late afternoon and tending to be calmer in the morning. This creates a clear difference between areas, with Beach A having the strongest waves and Beach D being the calmest.
2. Beach A - The liveliest area of Sam Son
2.1. Location and outstanding features of Beach A
Beach A is located at the foot of Doc Cuoc Temple, being the first destination visitors encounter when arriving at Sam Son from the Thanh Hoa direction.
The terrain of Beach A is quite unique with many natural rocky outcrops interspersed with sandy areas, creating small pools when the tide recedes. The waves at Beach A are recorded as the strongest among the 4 beaches of Sam Son, with an average height of 0.8 – 1.2 meters.
Waves are usually stronger in the late afternoon and calmer in the early morning. The strong wave characteristic is suitable for water sports such as surfing and bodyboarding. This is an advantage for swimmers but requires caution for children and non-swimmers.

Many people choose Beach A when asked which beach in Sam Son is the most beautiful (Photo: Collected)
2.2. Beach bathing experience at Beach A
The ideal time to swim at Beach A is from 6-8 AM when the waves are still gentle and the number of visitors is low. The afternoon from 4-6 PM is also a good choice to experience when the beach is crowded and bustling, and it's also a suitable time to relax in the water or stroll on the fine sand.
Beach A in Sam Son beach particularly attracts young groups and tourists who love water sports. Bodyboarding is very popular, with board rental prices around 50,000 VND/hour. Many tourists also enjoy climbing on the rocky outcrops to take photos or catch small fish.
The lifeguard system operates from 5:30 AM to 6 PM with a team of lifeguards wearing red shirts, equipped with whistles, life buoys, and watchtowers on the beach to observe, remind, and promptly rescue tourists in danger. Especially, tourists still need to be cautious of strong currents around the rocky areas, not swim too far from the shore; not swim alone; always observe the sea waves and comply with safety signs.
2.3. Entertainment and culinary services
Along Beach A, there are many restaurants and eateries serving fresh seafood and local specialties. Prices are usually higher than other beaches due to the large number of visitors and central location; a seafood meal for 4 people ranges from 800,000-1,400,000 VND. Outstanding specialties include mud crabs, tiger prawns, and whelks caught directly by local fishermen, or delicious and attractive dishes like snakehead fish salad and snakehead fish porridge from Sam Son.
At night, Beach A is peaceful with strong sea breezes, very suitable for flying colorful kites on the sand. This is an experience many young people enjoy, with kite rental or purchase costing only about 50,000 VND.
On the beach, there are Hubways with outdoor seating, combining live music and sparkling lights to create a space that is both communal and luxurious, attracting many tourists to enjoy and socialize.
Beach chair rental service costs 50,000 VND/set (2 chairs + 1 umbrella), swimming float rental is 30,000 VND/item. The area also offers freshwater shower services at 15,000 VND/person and locker rental at 20,000 VND/day.
3. Beach B - A paradise for families with young children
3.1. Safe sea environment with moderate waves
Beach B in Sam Son beach is chosen by many Vietnamese families as their main resort destination thanks to the safest swimming conditions among the 4 areas. The waves here are moderate with an average height of 0.4-0.7m, very suitable for children aged 5 and above.
The slope of the beach is gentler compared to Beach A; water 1m deep only appears about 30-40m from the shore. The seabed at Beach B is cleaned regularly, free of sharp rocks or dangerous obstacles, creating an ideal environment for children to play.

Tourists choose Beach B when asked which area of Sam Son beach is the most beautiful thanks to calm waves and flat sandy shores (Photo: Collected)
The water quality at Beach B is highly rated with good clarity thanks to its location which avoids strong currents from the rocky outcrops.
3.2. System of eateries and services for tourists
The cuisine at Beach B is more diverse, combining seafood with familiar dishes for children. About 20 restaurants and eateries serve from casual to high-end dishes. A highlight is the restaurants specializing in family service with children's menus such as seafood fried rice (45,000 VND), Mi Quang (35,000 VND), and BBQ dishes.
Quoc Viet Restaurant and Quy Son are two addresses trusted by many families with a cool atmosphere, fresh seafood, and highly rated flavors. Prices at Beach B may be slightly lower than at Beach A. A seafood meal for a family of 4 ranges from 600,000-1,200,000 VND.
3.3. Entertainment activities suitable for all ages
Beach B is a paradise for family activities. The area has a free beach volleyball court, which many families use in the cool afternoon. The basket boat racing activity attracts many children with a rental price of 100,000 VND/30 minutes for 2 people.
The swan-shaped water bike service is very popular, operating from 8 AM to 5 PM with a price of 150,000 VND/45 minutes. This area also offers water games such as inflatable slide rides, water ball games with tickets priced at 80,000 VND/person/hour.
In the evening, Beach B hosts family cultural programs with gentle music and interactive games. Taking place from 7:30 PM to 9:30 PM, it is completely free and creates a cozy atmosphere for family vacations.
4. Beach C - A clean and beautiful area with many amenities
4.1. Water quality and sandy beach
Beach C of Sam Son beach has a relatively flat sloping sandy beach, fine sand, wide and airy, convenient for recreational activities, entertainment, and organizing tours. This is one of the busiest and most vibrant beaches in Sam Son with many restaurants, cafes, karaoke, and diverse entertainment services along the coast.

Peaceful Bai C in the poetic sunset evening (Photo: Collected)
The seawater at Bai C has suitable salinity and temperature, is clear blue, with gentle waves, very safe and suitable for everyone, especially families with the elderly and young children.The sand is clean, with no reefs or sudden deep water areas, creating favorable conditions for swimming and relaxation.
4.2. Diverse System of Restaurants and Cafes
Bai C is located near the Sun World Sam Son area, which is home to many restaurants serving fresh seafood with a variety of dishes from crab, mantis shrimp, shrimp, and squid to dishes prepared in traditional and modern styles. The restaurants here usually have spacious areas, beautiful sea views, suitable for families, groups of friends, and event organization.
The Sun World Sam Son area is quite close to the beach. This is a world-class water park offering a world of exciting games such as Raging Python, Surfing Stingray, Whirlpool Abyss, Shark's Jaw,... Entrance ticket prices from 01/07-10/08/2025 are detailed in the table below (Note: ticket prices need to be rechecked before traveling as prices are subject to change and adjustment according to actual times)
The area near Bai C has many cafes with diverse styles ranging from casual, modern to vintage, and luxurious, such as Hubway 13, Cafe De Diva, Kaffa Coffee House And Tea,... The Night Market area is mainly located on Thanh Nien street, organized as a night market pedestrian street with a length of about 220m, featuring over 140 business stalls, including many spots on sidewalks and roads.
The night market operates from 6 PM until about 2 AM the next morning, offering BBQ grilled dishes, boiled snails, and draft beer. Prices are more affordable, with a meal for 2 people costing only 200,000-350,000đ, attracting many tourists who want to experience local cuisine.
4.3. Vibrant Entertainment Space
Bai C Sam Son stands out with the most diverse entertainment system. Rich sea sports activities include parasailing priced at 500,000đ - 1,500,000đ/15 - 20 minutes depending on the number of people, jet skiing at 300,000đ - 500,000đ/15 minutes, and banana boat rides at 200,000đ - 400,000đ/15-20 minutes for groups of 4-6 people. These activities are operated by a professional team with full safety equipment.
Beachfront bars and cafes in the Bai C area and nearby beaches operate until late at night with lively music, a festive atmosphere, serving a variety of drinks, attracting many young people and tourists. This area also offers many outdoor entertainment services such as music shows, DJ performances, and nighttime sea sports activities.
5. Bai D - A Peaceful Paradise for Lovers of Serenity
5.1. Pristine Scenery with Characteristic Fishing Villages
Bai D possesses the characteristic beauty of coastal fishing villages with its peaceful scenery. This area is located 40-50km from Quat Lam fishing village, where over 200 fishing families live and practice traditional fishing. Tourists can witness coracle boats going out to sea at 4:30 AM and returning to shore at 4 PM, laden with fresh seafood.

Bai D is pristine yet peaceful, suitable for those who love tranquility (Photo: Collected)
The natural landscape at Bai D is serene and rustic. The naturally curved coastline creates quiet little bays, surrounded by lush green casuarina trees. Notably, the area features natural granite rocks shaped by the sea waves over thousands of years, forming unique small caves.
The sounds at Bai D are mainly the crashing waves and the calls of seabirds, without loud music like other areas. The number of visitors to Bai D is usually lower, creating an ideal private space for those who truly want to relax.
5.2. Experience an uncrowded beach with affordable prices
Costs at Bai D are the lowest among the 4 areas, with beach chair rental at only 30,000 VND/set (2 chairs + 1 umbrella), inflatable ring rental at 20,000 VND/piece. Freshwater shower service is 10,000 VND/turn, and there is no fee for motorbike parking.
Swimming activities here are suitable for those who love tranquility and want to connect with nature. The clear blue water and gentle waves create ideal conditions for relaxing swims. Many visitors choose Bai D for early morning beach yoga or sunset meditation.
A unique experience here is joining fishermen for fishing, for a trip departing from 4:30-5 AM and lasting 3-4 hours. Visitors will learn how to cast nets, pull in the catch, and share the seafood caught right on the coracle.
5.3. Unique photo opportunities with fishing boats
Bai D is a photographer's paradise with original scenes, embodying the most traditional coastal character in Sam Son. Hundreds of blue and red coracles anchored create beautiful highlights, especially in the late afternoon golden sunlight from 4:30 PM to 5:30 PM.
The best photo spots include the small wooden fishing pier (50m long), where you can take photos with a background of colorful coracles. The natural rock area south of the beach creates poetic photo frames with crashing sea waves.
The best time for photos at Bai D is from 5 PM to 6 PM when the sunlight shines obliquely through the fishermen's drying nets.
6. Comparison to find the most beautiful Sam Son beach area
Sam Son Beach is about 9km long, stretching from the foot of Truong Le Mountain to Quang Cu commune, comprising 4 main bathing areas (A, B, C, D). These beaches share common characteristics: wide, flat, gentle slope, fine white sand, no excessively deep areas, mud, or submerged rocks, moderate waves, and clear, warm seawater.

Each person will have different choices for the issue of Sam Son beach which area is the most beautiful (Photo: Collected)
6.1. Food and Entertainment Services
Beach C has strong development in restaurant, cafe, and karaoke services along the coast, serving a large number of customers with diverse dishes and entertainment spaces. Beach B focuses on many famous restaurants such as Quoc Viet restaurant with a diverse menu of fresh seafood, at affordable prices (100,000 – 400,000 VND/dish). Beach A focuses on many delicious fresh seafood restaurants with airy spaces, close to the sea. Beach D has some notable restaurants such as Chinh Thuy, Thanh Binh seafood,...
Regarding entertainment, Beach C offers diverse sea sports activities. Beach A offers beach camping and strong wave sports activities. Beach B focuses on family activities such as water biking and volleyball. Beach D has the Sam Son Sea Square along with fishing activities with fishermen and photography.
6.2. Which beach is closest to Sun World Sam Son?

Beaches A, B, C, D of Sam Son beach are about 4.6-6.5km from Sun World (Photo: Collected)
Beaches A, B, C, and D in Sam Son are all about 4.6-6.5km from Sun World Sam Son. Among them, beach C is the closest at a distance of 4.6km. However, regardless of which beach you depart from, it is convenient to travel to Sun World Sam Son. Tourists can travel by motorbike/car/electric car to reach the destinations. This offers a significant advantage for families wishing to combine both beach activities and entertainment within the same day.
Besides Sun World Sam Son, at Sam Son beach, there is also a new entertainment spot in area D, namely the Sam Son Sea Square, with an area of about 2ha and a capacity of approximately 10,000 people. This is the largest sea square in Thanh Hoa province, featuring modern investments such as a fountain, an artistic lighting system, and serving as a venue for lively festivals, cultural events, and outdoor entertainment.
The article has shared useful information to help tourists find their answer to "Which area of Sam Son beach is the most beautiful?". Each area of Sam Son beach has its own unique advantages suitable for different groups of tourists. Beach D offers a perfect combination of natural beauty and is very close to the Sam Son Sea Square with numerous entertainment activities. Beach B is a paradise for families with young children, while beach A attracts sea sports enthusiasts and those who love a vibrant atmosphere. Beach C is for those who wish to immerse themselves in a lively entertainment space and is the closest to Sun World Sam Son. We hope the information provided has helped you decide which area of Sam Son beach is the most beautiful and have a memorable experience in the Thanh paradise sea.
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