Sam Son Musical Fountain: The interplay of sound and light

1. Information and Performance Space of Sam Son Water Music

Since 2023, Sam Son Beach Square – the new iconic work of Thanh Hoa province, built by Sun Group – has officially opened its doors to welcome visitors with an area of 2 hectares and a capacity of up to 10,000 people. It has quickly become the “Singapore corner in the heart of Sam Son” thanks to its modern, luxurious design and grand scale, offering an unmissable destination for all tourists.

Located on a festival axis 2.6km long and 120m wide, the square seamlessly connects the sea and the Nam Song Ma avenue – forming a high-class landscape space, synchronized with the surrounding architecture and amenities. The centerpiece of the square is 20 unique Dong Son drum-shaped decorative pillars, inspired by traditional Vietnamese patterns, combined with a sophisticatedly programmed artistic lighting system, offering an unforgettable visual experience. The road surface is paved with natural stone in a delicate 3-color combination, simulating famous world avenues, skillfully connecting modern values and Vietnamese cultural characteristics.

A beautiful highlight for visitors is the 20 art trees made of galvanized steel, ranging from 4.8 to 11.5m high, painted in harmonious colors, both luxurious and friendly to the overall landscape. When night falls, the art trees become dazzlingly brilliant under multi-colored LED lights, creating a colorful and warm space while remaining energy-efficient.

Right within the square, you can admire a 1:1 scale model of Hon Trong Mai (Cock and Hen Islet), a famous symbol of Truong Le Mountain – a check-in spot deeply imbued with local cultural identity.

Not to be missed are two modern German-technology fountains with 300 jets combining vibrant light and sound, transforming the square into an art stage every evening. The spectacular water music show with themes such as “Soaring Brilliance”, “Symphony of the Sea”, or “Melody of Love” is performed in bilingual English-Vietnamese, attracting thousands of visitors to enjoy and be captivated by the colorful festival atmosphere.

Notably, the Sam Son water music is located right in the center of the square, just a few minutes' walk from the main gate of Sun World Sam Son. This connection creates a perfect entertainment journey, where you can fully enjoy a long day from playing at the vibrant Sun World park to enjoying the magical, shimmering water music show at night – a travel experience that is both dreamy and intimate, rich in culture, and the most modern in Northern Vietnam.

Sam Son water music show located right at Sam Son beach square (Source: Collected)

2. Latest Sam Son water music show schedule 2025

The Sam Son water music show in 2025 is held on a fixed schedule on weekdays: Monday - Thursday (8:45 PM - 9:00 PM); Friday - Saturday (8:30 PM - 8:45 PM and 9:30 PM - 9:45 PM); Holidays April 30, May 1, June 1, September 2 (8:00 PM - 8:15 PM and 9:30 PM - 9:45 PM). This schedule helps tourists easily arrange their travel plans and ensures they don't miss the spectacular performances.

Each show lasts about 15 minutes, offering a colorful musical feast. From gentle traditional folk melodies to vibrant modern music, the program is carefully selected to touch the hearts of all audiences. Whether old or young, everyone can immerse themselves and fully feel the vivid, emotional beauty of the performance.

For the most accurate information on specific showtimes, you should follow announcements from the website sungroup.com.vn or inquire at hotels and resorts in the area. Arriving about 15-20 minutes early will help you choose the best seating position.

Sam Son water music show in 2025 is organized according to a fixed schedule (Source: Collected)

3. How to get to the Sam Son water music show venue

Getting to the Sam Son water music show has become more convenient than ever with many transportation options suitable for every budget.

The most popular choice is still coach buses from northern bus stations like Giap Bat, My Dinh with ticket prices ranging from 150,000-200,000 VND/person. The journey takes about 3-4 hours via National Highway 1A, taking you through beautiful northern landscapes.

If traveling by private car or motorbike, you can refer to Google Maps to choose a suitable route. Sam Son Sea Square is located right in the city center, only about 2km from Sam Son station. This area has many free parking lots, very convenient for sightseeing.

From central provinces like Vinh, Hue, Da Nang, you can also easily find direct coach bus routes to Sam Son at reasonable prices.

There are many ways to get to the Sam Son water music show (Source: Collected)

4. Other activities at Sam Son Sea Square

Besides the main event of the Sam Son water music show, Sam Son Sea Square is also a place for many vibrant entertainment activities, attracting a large number of tourists. It is also an ideal destination for check-ins, enjoying cuisine, and participating in exciting recreational activities.

4.1. Food and shopping area – Where Sam Son flavors and specialties converge

Right after immersing yourself in the vibrant water music performance at Sam Son Sea Square, you can continue to explore the bustling food area right here. Stalls are open from evening until late at night, offering a variety of delicious dishes from fresh seafood to local specialties with rich flavors.

Nem chua bought in Sam Son – a 'national specialty' not to be missed – with its fragrant banana leaf wrapping, a harmonious sweet and sour taste from fresh pork and secret spices, will surely make you remember it long after the first taste. The price of Nem chua is only from 15,000 to 25,000 VND per pair, very suitable for bringing back as gifts for relatives.

Around the square, seafood restaurants are bustling, serving delicious dishes such as rich tamarind-stir-fried crab, spicy salt and chili grilled shrimp, or creamy coconut-flavored sea snails, at reasonable prices. A seafood meal for a group of 4 people usually ranges from 300,000 to 500,000 VND, depending on the season and the type of seafood you choose.

Tourists also cannot miss the vibrant Sam Son night market, open from 7 PM to 11 PM, which gathers hundreds of stalls selling souvenirs, clothing, fashion accessories, and local specialties. This is the ideal stop for you to hunt for meaningful gifts at reasonable prices, completing your memorable trip.

Discover the vibrant culinary area right at the beach square (Source: Collected)

4.2. Children's play area – An ideal destination for families

Sam Son beach square is designed as an integrated entertainment space suitable for all family members. The children's play area is located right next to the water music stage, allowing parents to watch their children while enjoying the show.

Popular games include the ball pit area, prize games, and claw machines. Ticket prices for games range from 10,000-30,000 VND/turn, affordable for most families. Especially, this area is equipped with adequate lighting and has security staff on duty 24/7.

The square also offers many interesting experiences with activities such as sightseeing electric cars, rental of double bicycles and four-wheeled bicycles – a perfect choice for the whole family to enjoy happy moments together. These games not only delight children but also help strengthen family bonds, creating sweet, unforgettable memories.

Besides, the rest area with stone benches, chess tables, and airy space is an ideal resting spot for the elderly to relax, while children can play freely. This sophisticated and thoughtful design reflects the deep care of the investor, providing a complete experience for all family members.

Sam Son Sea Square is suitable for all family members (Source: Collected)

5. Suggested itinerary combining Sun World Sam Son Water Park & Sam Son water music show for a full day

To fully enjoy a day in the coastal city of Sam Son, you can arrange your itinerary as follows:

Morning: Start at Sun World Sam Son Water Park

Opening hours: Sun World Sam Son welcomes guests from 13h to 18h (Monday - Friday) and 9h to 18h (Saturday and Sunday).

Activities: You and your family can start your journey at Wave God Bay, over 6,100m², featuring an artificial beach stretching up to 179m. Next, explore challenging and exciting games such as Ham Ca Map, Thac Ca Sau, Ca Kiem Song Dau, then enjoy moments of relaxation drifting gently on the Legendary Do River.

Lunch: After moments of lively play, you can visit Nha Hang Xin Chao or Song Than restaurant to enjoy a rich menu with European – Asian dishes, fast food items like pizza, spaghetti, fried chicken, or simply sip a cool glass of pennywort, mung bean, and coconut smoothie, providing abundant energy for the next exciting journey.

Afternoon: Continue playing and prepare for the water music show

After lunch, you and your family can continue enjoying the games, or relax and stroll around the park, visit the scenic areas of Sun World Sam Son.

You can rest in the resting areas or conveniently visit the changing rooms and personal lockers.

Evening: Enjoy the Sam Son water music show at the Sea Square

The Sam Son water music show is located right at the Sea Square, just a few minutes' walk from the water park, making it very easy to connect.

The square's space is sparkling and brilliant with LED lights, making it a great check-in spot for tourists.

This itinerary will bring you a colorful day of fun, from moments of explosive emotions with water games to moments of relaxation and enchantment before the beauty of Sam Son's sea and sky at night – an unforgettable memory for all visitors on their journey to explore this beautiful coastal region.

Come early to fully enjoy this exciting water music show

It can be said that the Sam Son water music is not just an art performance, but also an emotional extension after a full day of experience at Sun World Sam Son – the new entertainment paradise in the Central region. If you are looking for a trip that combines all the elements: sea – entertainment – art – cuisine, then the combo Sun World Sam Son and Sam Son water music is definitely the perfect choice.